EMJ Podcast | Deep Dive
In this episode, host Anna Caldwell speaks with Zachary Rubin about the growing impact of medical misinformation and vaccine hesitancy on public health. They explore how social media has transformed healthcare communication, the challenges of balancing evidence-based medicine with viral content, common misconceptions surrounding allergies, and practical advice for navigating the allergy season.
Speaker Bio:
Zachary Rubin is a double board-certified paediatrician and allergist/immunologist at Oak Brook Allergists in Illinois, USA. He serves as an official spokesperson for the American College of Allergy, Asthma & Immunology (ACAAI) and is widely recognised for communicating evidence-based medical information to millions of followers on social media. His clinical interests include allergic diseases, asthma, food allergy, and public health education, and he is the author of ‘All About Allergies’.
