EMJ GOLD - European Medical Journal

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Pharma News, Views & Analysis

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From basic to bold: Introducing interactive medical education

A 3D, interactive approach allows pharmaceutical companies to share the latest medical breakthroughs in a more dynamic and engaging way.
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ViiV's Dr Harmony Garges on making a difference in HIV

Dr Harmony Garges, talks to EMJ GOLD about her decision to join the pharmaceutical industry, treating children with HIV and her views on improving access to HIV treatment.
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Taking medical education into a new dimension

Learn about how 3D human technology offers pharmaceutical companies a fresh and exciting way to take medical education to new heights.
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Reaching healthcare professionals with the latest advances

The journey from approval to patient can be convoluted. How can pharma teams communicate the latest advances to busy healthcare professionals?

AZ’s Stefan Woxström on preparing healthcare systems for the future

Stefan Woxström, Senior Vice President Europe and Canada, AstraZeneca, talks about the need for future-proofing healthcare systems, incentivising innovation and reimbursement.

Does pharma have the power to turn back time?

Finding a way to combat the negative effects of ageing could save healthcare systems millions. Learn whether ageing could be the next big pharma market to take the world by storm.

Roundtable: How can pharma close the gender health gap?

Robyn Widenmaier (GSK) and Tabetha Sundin (AstraZeneca) discuss whether bids to improve gender parity could be the ticket to change in women’s health.

Get ready for Gen Z doctors

A new generation of doctors is making their way into the workforce, but is the pharmaceutical industry ready to change its tactics to engage these younger HCPs?